Blog Articles

Feel It or Forget It

In 2026 Mastercard declared this the year consumers rediscovered what only the real world can offer. Research confirms that brands investing in authentic human connection have a long term competitive advantage. So why do most corporate events still leave no trace in anyone’s memory? Sensory design professional Kadi Mets explores what the experience economy actually demands from brands today.

Clothes Are Energy.

I was sitting in a training day for small business owners recently. Smart people. Motivated people. People who had taken time out of their week to invest in themselves and their companies. I looked around the room,  and I was honestly a little disappointed. Jeans and...

The True Value of Technology Lies in Understanding Human Emotion

We live in one of the fastest high-tech evolving countries in the world. Estonia, often called the "Silicon Valley of Europe" has produced hundreds of startups and several unicorns over the past decade. Yet, what do i really see? One app chasing another. Our mailboxes...

Unlocking the Power of Sensory Design in Event Management: Survey Insights from Estonia

As Estonia continues to lead in innovation and digital transformation, sensory design is emerging as a powerful yet underutilized tool in event management. This survey, conducted by sensory event designer Kadi Mets, reveals how Estonian companies recognize the...
Temperature

Temperature

Do you know the kind of event or gathering where the only thing you remember is how cold or hot it was? Yes,...

Self-trust over Mentoring

Self-trust over Mentoring

As I had the chance to participate in the Tartu Startup Fest, I took a moment to browse through the seminars and...

Event Lightning

Event Lightning

  I would like to say that lighting is everything, but I don’t want to underestimate the importance of the...

I Got it!

I Got it!

Today, I took the time to really connect with myself, to look deeper within and find the answer to the focus point for...

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Choose Your Thoughts!

Choose Your Thoughts!

Ugh... I thought I had lost myself again. I saw something on social media—well, I’ve been seeing it for a few days...

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Hmmm… Interesting

Hmmm… Interesting

Isn't it said, "Ask and you shall receive"? I guess I’ve been sending enough signals to the universe for long enough...

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Rejection

Rejection

When I was writing my last blog post, I received three rejections on that day. One was a canceled or postponed...

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Who Am I?

Who Am I?

After reflecting on an artist’s work, I realized that, like them, I have different layers or branches. I translated...

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